Bandai Namco

Visual DesignUXDevelopment

Bandai Namco is one of the top 10 gaming publishers in the world. Creating some of the most well-recognized games and characters in entertainment history, they have defined success in a constantly shifting industry. ANML worked with Bandai Namco to transform their company from a top gaming entity into an entertainment powerhouse. Rethinking their web experience from the ground up, we enhanced interactions, modernized their look and feel, and boosted their online presence to make product launches bigger and better than ever before.

An online experience
for the modern age

We modernized Bandai Namco's site to provide a robust user experience on any device. A reimagined navigation utilizes interactive cards to expose relevant content and increase user engagement.

A flexible platform

ANML created a tiered-page system where interactive modules can be combined to create powerful, unique pages. Modules are chosen based on the content of each product, and if added or removed, the system adjusts to maintain a beautiful layout. Saving time and money, Bandai Namco can release new products without creating a new site for every title.

A browsable catalog

With a variety of platforms and genres, ANML created a scannable product catalog with filtering functionality and an interactive widget that displays related titles throughout the site.

"Inspiration, originality and a fresh perspective is why most businesses seek out agency support—ideas are the easiest things to source. But what’s more challenging to find in an agency partner is the strategy and execution of a good idea or creative concept. ANML can do both. And in my experience, that’s rare and exciting."
Ryan GrissomSr. Manager Digital Platform | Bandai Namco

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