Sitecore
A digital-first brand refresh for a leading CMS tool.
Services
- STRATEGY
- UX
- VISUAL DESIGN
- BRANDING
Sitecore came to ANML with a need to evolve and push their brand to new heights. Through a series of high speed workshops we were able to fast track a brand refresh, creating alignment between stakeholders, testing on customers, and delivering a system that agency partners could adopt and execute across digital and print properties.
Sitecore needed an illustration style to clearly communicate their platforms power. Matching key design principles, we created a set of visually sophisticated elements to be used as building blocks for conveying unique technical concepts. Delivering a small library of graphics, we gave the power to Sitecore's vendors and internal team to consistently generate new infographics rapidly.
